The Journal

Why we made a hair towel out of cotton

Most hair towels are microfiber. Ours is cotton, on purpose. What our towel is actually made of, fiber by fiber, and why.

Do hair towels actually work?

What a hair towel is actually for, why fabric and construction matter, and how to tell if one is worth it.

How to dry your hair faster

Most of the time you spend drying is spent on water a towel could have removed first. How to take the water out before the heat, and what the fabric has to do with it.

Why we make our hair towels in Portugal

COTI didn't start with a hair towel. It started with a wrong turn, a second attempt and a mill in Portugal that said yes.

Knitted Terry vs Microfiber hair towels: What's the difference

Microfiber and terry look similar but behave differently on wet hair. A plain language look at how each is built and what that means for you.

The story behind COTI

There's a private half of a woman's day. This is how COTI started, a worn-out hair towel, a mill in Portugal, and a decision not to make it cheaper.

Why your hair towel keeps slipping off

Your hair towel isn't slipping because of your technique. Here's what actually causes it, and what keeps a towel wrapped.